Daehee Park

Personal website of Daehee Park

Latest Articles

The Truth About Mattresses

We made this docu-style video ad to expose the dark underbelly of the traditional mattress industry.As outsiders coming into the mattress industry when starting Tuft & Needle, we were shocked to learn about the high markups and gimmicks that…

Front Page of Hacker News

In retrospect of our first full year in business with Tut & Needle, we shared our lessons learned on how we bootstrapped to the #1 rated mattress on Amazon.com. It's now featured as the top story on Hacker News.…